Tags: Industry: BeverageCompany: HeinekenAgency: Think CattleyaCountry: ItalyYear: 2012Type of content: Video case studyLanguage: EnglishTopics: Brand Marketing
Heineken’s live-reality-event “The real master of intuition,” conceived by Publicis for the launch of the app Star Player shot in Milan in May 2012 under the direction of Cric and produced by Think | Cattleya wins two bronzes in the categories Direct Marketing and Outdoor at Cannes. (www.think.cattleya.it)