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Search Ideabase

Industry
Company
Agency
Country
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Year
Creative Concept
Type of content
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Max's favourites

Ideabase

The Ideabase is the collection of thousands of creative and innovative marketing cases used in the advertisement for different sectors worldwide.

Converse Canvas Experiment

Converse Canvas Experiment
Tags: Industry: Shoes,Sports
Company: Converse
Agency: Checkland Kindleysides,Perfect Fools
Country: Sweden
Prize: Cannes Lion Prize,One Show
Year: 2011
Creative Concept: Idea Virus,Mechanical Vibration,Music
Type of content: Video case study
Language: English
Level: Market level - Changing the place,Place
Topics: Direct Marketing, Retail Marketing, Street Marketing

The Missing Children Initiative

The Missing Children Initiative
Tags: Industry: No Profit
Company: Initiative Vermisste Kinder
Agency: Kempertrautmann Hamburg
Country: Germany
Year: 2011
Type of content: Video case study
Language: English
Topics: Guerrilla Marketing

Welcome to Our Reality

Welcome to Our Reality
Tags: Industry: Government,No Profit
Company: Swedish Armed Forces
Agency: DDB,DDB Stockholm
Country: Sweden
Year: 2011
Type of content: Video case study
Language: English
Topics: Viral Marketing

Heaven on Earth

Heaven on Earth
Tags: Industry: Beauty
Company: Axe
Agency: MEDIA REPUBLIC
Country: Netherlands
Year: 2010
Type of content: Video case study
Language: English
Topics: Digital Marketing

The People's Car Project

The People's Car Project
Tags: Industry: Automotive
Company: Volkswagen
Agency: Proximity
Country: China
Year: 2011
Type of content: Video case study
Language: English
Topics: Brand Marketing

Response campaign

Response campaign
Tags: Industry: Healthcare
Company: Old Spice,Procter Gamble Co.
Agency: Wieden Kennedy,Wieden + Kennedy Portland
Prize: Cannes Lion Prize
Year: 2011
Type of content: Video case study
Language: English
Topics: Advertising

Sunny Sale

Sunny Sale
Tags: Industry: Retail
Company: E-Mart,Emart
Agency: Cheil
Country: Korea, Democratic People's Republic of
Prize: Ad Stars Awards,Asia Pacific Advertising,Cannes Lion Prize,London International Awards,One Show,Spikes Asia
Year: 2012
Type of content: Video case study
Language: English
Topics: Retail Marketing, Sales Marketing

ToyToyota Backseat Driver

ToyToyota Backseat Driver
Tags: Industry: Automotive
Company: Toyota Motor Corporation
Agency: PARTY Tokyo
Country: Japan
Year: 2011
Type of content: Video case study
Language: English
Topics: Brand Marketing

Rent

Rent
Tags: Industry: Furniture,Retail
Company: Ikea
Agency: 303Lowe Sydney,Lowe
Country: Australia
Prize: Caples Awards
Year: 2011
Creative Concept: disruptive innovator,Idea Virus
Type of content: Video case study
Language: English
Topics: Viral Marketing

The world's deepest site

The world's deepest site
Tags: Industry: Beverage
Company: Borjomi
Agency: Ogilvy Mather
Country: Ukraine
Prize: ADC GERMANY AWARD,Clio Awards,Epica Award,Golden Drum
Year: 2012
Type of content: Video case study
Language: English
Topics: Brand Marketing
Max's favourites: Max's Favourites

Only The Liberation

Only The Liberation
Tags: Industry: Fashion
Company: Only
Agency: Uncle Grey
Country: Denmark
Prize: Cannes Lion Prize,DAD Awards,Effie France,Eurobest
Year: 2012
Creative Concept: Idea Virus,interaction,Story Telling
Type of content: Video case study
Language: English
Topics: Promotion

Volkswagen The Bear

Volkswagen The Bear
Tags: Industry: Automotive
Company: Volkswagen
Agency: DDB,DDB Stockholm
Country: Sweden
Year: 2011
Type of content: Video case study
Language: English
Topics: Brand Marketing
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