To launch The Fuji Xerox 2100 digital printer in a truly unique way, we created a campaign that was unlike anything the printing sector had ever experienced before. We took the product and audience out of the drab, functional office environment and put them under the lights of the flamboyant and glamorous world of high fashion. The Haus of Versant campaign took the industry out of its comfort zone ...
EFFECTIVE MICROORGANISMS CALENDAR - EMRO Asia Cannes Lions 2014 Winner
Effective Microorganisms (EM), a green innovation, is a liquid-form of a combination of useful regenerated microorganisms consisting of Yeast, Photosynthetic Bacteria and Lactic Acid Bacteria. It creates a synergy among microorganisms and larger forms of life including livestock, plants, pets and people without using chemical ...
HP's ePrint Live Cannes Case Study Video
A two hour live streamed comedy show and video series on YouTube and Facebook, with skits based on viewer suggestions sent in via ePrint, technology that allows you to print using a mobile device. Anticipation was driven by live event, media relations, and social influencer campaign. (https://www.youtube.com/)
