llegal BlackSupermarkets were created in Carrefour’s stores nationally to sell illegal varieties of cereals, vegetables, and fruits. Is been asked people to join the cause by buying our illegal range in our stores and by signing our petition on Change.org to change the law. Print, outdoor, web films and our instore BlackSupermarket installations revealed the absurdity of the law, and turned our il ...
Four Seasons produces high-quality condoms for all shapes and sizes. Most of the communication in their category is aimed at encouraging singles and teens to wear condoms, yet studies show that 30% of parents wear them too – when they manage to find time for sex! We saw this as an opportunity to grow Four Season’s business.
Meet the Extendables: an online cartoon we created and produced to ...
Intermarché launched the Inglorious Fruits&Vegetables, a film, print, poster and radio campaign, celebrating the beauty of the Grotesque Apple, the Ridiculous Potato, the Hideous Orange, the Failed Lemon, the Disfigured Eggplant, the Ugly Carrot, and the Unfortunate Clementine. Now you can eat five a day inglorious fruits and vegetables. As good, but 30% cheaper. The inglorious Fruits&Vege ...
Coca-Cola Velcro Billboard
The aim was let people know about how the new Coca-cola Grip Bottle has a better grip for holding. So they made people experience the grip: the Velcro Poster. People literally hooked to the campaign. On the whole, a 3.8% brand volume growth in France compared to 2007. (http://www.demilked.com/)
'Hands Off' di Marcel Paris per Marc Dorcel
With HANDS OFF, Marc Dorcel decided to demonstrate that quality comes at a price. For one week, he decided to give an exclusive free access to his entire library but under one little condition : take on the challenge to keep their hands on the keyboard. (http://www.marcelww.com)
