The Protection Ad by Nivea
Talk about combining art, science and technology. NIVEA Sun Kids has added a whole new layer of protection. While NIVEA has always protected skin, a new ad allows a bracelet to be synchronized with an app so parents can easily monitor their kids’ movements at the beach. If a child strays too far, an alarm sounds and parents are warned. Ingenious, indeed. (http://www.fc ...
Mini Coca Cola in Mini Kiosk
Coca-Cola worked with advertising firm Ogilvy & Mather Berlin to promote its miniature Coke cans at mini newsstand kiosks with mini vending machines in five German cities. Each promotional kiosk contained a miniature vending machine that dispenses 7.5-ounce mini-Coke cans, as well as a human vendor. (http://www.kioskmarketplace.com/)
Life-saving Cable Project
To prompt blood donations, Y&R created and patented an innovative cable which allows people to donate energy from one phone to another. The message is simple: “Donate energy to save a phone. Donate blood to save a life.” (http://yr.com/)
Reference: http://lifesavingcable.com/
VML Rip Curl SearchGPS
Rip Curl Search revolutionises the way surfers interact with the ocean. Bringing together innovative motion tracking, real-time environmental data and intuitive information design in a fully mobile platform, SEARCH finally allows surfers to catpure, learn from and share the moments they spend their lives searching for. (http://australia.vml.com/)
Cash è un gioco on the road, sulla strada. Con lo scorrere del gioco, scorre anche il paesaggio familiare della Svizzera italiana e pure i concorrenti sono sempre in movimento.
Cash un è un programma che segue il concorrente, scelto a caso, mentre risponde alle domande, svolge la prova, segue un percorso o cerca la soluzione per vincere 1'000.
Cash è anche un gioco per tutti i telespettatori f ...