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Country
Creative Concept
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Total: 4 results found.
Tag: Level:Positioning
#RedefineWomen
We created #RedefineWomen – a social movement that appealed to Google to update their definitions. Within a week, Google: define began to change their meanings to define words, not women. (http://hosthavas.com)  
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Share the load
87% of Indian men believe laundry is a woman's job’. Ariel decided to stand up for women’s equality at home with #ShareTheLoad – a provocative social movement that exposed the inequality embedded culturally in each and every Indian home. (https://bbdo.com)  
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Nike Livestrong - The Chalkbot
  Nike Livestrong - The Chalkbot The Nike's Livestrong campaign Chalkbot. We use road as canvas chalkbot helps people in spreading message and during this compaign livestrong sales increased 26% (http://www.wk.com)  
MAGNUM Try Shoot Share
  MAGNUM Try Shoot Share Online networking sat at the heart of the spreadable substance system of Try-Shoot-Share. The organization fuelled conclusion pioneer informal exchange by welcoming the KFOFs to a restrictive sneak peak occasion in front of the official dispatch, where they found themselves able to devour a Magnum roused menu and join in a chocolate masterclass. The occasion parti ...
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