To launch The Fuji Xerox 2100 digital printer in a truly unique way, we created a campaign that was unlike anything the printing sector had ever experienced before. We took the product and audience out of the drab, functional office environment and put them under the lights of the flamboyant and glamorous world of high fashion. The Haus of Versant campaign took the industry out of its comfort zone ...
Coca-Cola created a marketing campaign that teens felt was for them, using channels and content that spoke directly to them:
They changed the colour of Coke's iconic red cans by launching a new range of limited edition multi-coloured cans that teens could collect, play with and share. The cans were also readable codes that unlocked a hidden, colo ...
The Economist targeted a broad new demographic: ‘Progressives’ who are aware of the brand but don’t see it as a natural destination for consuming their news and current affairs. As The Economist’s writing is astoundingly irreverent and diverse, our job was to deliver a true taste of the articles via a series of provocative digital banners in unexpected places. Then offer more bite-sized and flexib ...
Dr. Joe Vitale (born on dicember 29, 1953) is president of Hypnotic Marketing, Inc, a marketing consulting firm. He has been called "the Buddha of the Internet" for his combination of spirituality and marketing acumen.
James C. "Jim" Collins III (born 1958) is an American business consultant, author, and lecturer on the subject of company sustainability and growth.
Collins received a BS in Mathematical Sciences at Stanford University, and afterwards obtained his MBA (also from Stanford) followed by 18 months as a consultant with McKinsey & Company. He then worked as a product manager for Hewlett-Packard.
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Jonathan Budd is committed to “creating a world that works for all life” and to leaving “a better world than we found” for future generations. He fulfills this mission in his daily life and through leadership of several game-changing organizations.
David was first introduced to the world of network marketing when his father dropped him off at an Amway meeting when he was a young teenager.
He joined two well known MLM companies and he had terrible success. In his third company, David learned how to target infkuential people for his business. David recruited one of the most influential men in his community, who in turn personally brought in ...
Frank Kern (born on August 30, 1973) is a successful entrepreneur, internet marketer and business consultant from the US and is considered by many to be one of the top "guru's" in the internet marketing space today. His info products typically sell for $1997, a figure that has become almost a standard ticket price for top internet marketing product launches. His latest information product is calle ...
Guy Levine is the CEO and Founder of Return. He started his internet career by founding an internet business at 17 and exiting 1 year later during the .com boom. He has not looked back since.
Rand Fishkin is the founder and former CEO of the Web’s most popular SEO “MOZ” born on July 10, 1979, in Seattle, U.S.A. He grew up with his parents Gillian Muessig and Scott Fishkin. He attended the University of Washington in Seattle but drop out because he failed to graduate. Regarding his info, he holds American Nationality and falls under Eastern Europian white ethnic group.
Gary Vaynerchuk (born Gennady Vaynerchuk on November 14, 1975), is an American serial entrepreneur, four-time New York Times bestselling author, speaker and internationally recognized internet personality. First known as a leading wine critic who grew his family’s wine business from $3 million to $60 million, Vaynerchuk is best known as a digital marketing and social-media pioneer at the helm of N ...
David Meerman Scott (born in 1961) is an American online marketing strategist and author of several books on marketing, including The New Rules of Marketing and PR.
Regis McKenna (born in Pittsburgh, Pennsylvania) founded his own high tech marketing firm, Regis McKenna, Inc., in Silicon Valley in 1970 after working in the marketing departments of two early semiconductor pioneering companies. He is included in the San Jose Mercury News' Millennium 100 as "one of the 100 people who made Silicon Valley what it is today."
John Chow was born in a small farming village in Mainland, China. When he was 7 years old, he immigrated to Canada with his family.
In 2005, he started a blog income to prove you can make money by blogging. Goals was to make $3,000 a month on two hours a day.
Yaro Starak (born July 19, 1979) is an Australian internet marketer, blogger and owner of the website Entrepreneurs-Journey.com, a blog about entrepreneurship, internet marketing, selling information online and personal development. Yaro has been creating, buying and selling internet assets since 1998. He teaches people how to make a full-time income from blogging part time through his Blog Master ...
Mitch Joel (born in May, 1971) is a journalist and publicist. He is president of Twist Image, a digital marketing agency and president and a founding partner of Distort Entertainment.
Laura Ries is an author of books and co-founder in of the advertising consultancy firm Ries & Ries with her father, Al Ries. She has also written several books.
David Risley has been blogging for 15 years - long before the word "blog" even existed. It was in 1998 that he started his first website on the free web space given to him by his ISP. Over the course of the next few years, that site turned into PCMech.com - a large technology blog. That tech blog grew to over a quarter million visitors per month, appeared in several major media outlets, and was ge ...
